ALTA OROLOGERIA A ROMA

Haute Horlogerie came to Rome and the Palazzo Incontro for a unique presentation of vintage models and recent creations, from October 1st to 6th, 2007.

The Fondation de la Haute Horlogerie (FHH), in collaboration with the Provincia di Roma and AD (Architectural Digest) magazine, organised its first-ever exhibition of Haute Horlogerie in Rome, with the participation of fourteen influential brands in the field of technical and precious Haute Horlogerie.

Rome officially welcomed Haute Horlogerie at the exhibition inauguration, which took place on Monday October 1st at 5pm, at the Palazzo Incontro, 22 via dei Prefetti, headquarters of the Provincia di Roma.

For one week, the City of Caesar became the Capital of Haute Horlogerie, as the most important and prestigious Haute Horlogerie brands presented their latest creations on the first and second floors of the Palazzo Incontro: A. Lange & Söhne, Audemars Piguet, Baume & Mercier, Cartier, Girard-Perregaux, IWC, Jaeger-LeCoultre, JeanRichard, Montblanc, Officine Panerai, Piaget, Roger Dubuis, Parmigiani Fleurier and Vacheron Constantin.

The Fondation de la Haute Horlogerie staged an exhibition first shown in Geneva in 2005, at the Salon International de la Haute Horlogerie, on the enduringly universal theme of the chronograph.

Occupying the ground floor, "The chronograph, an expression of the modern era" showed some 70 exceptional pieces, beginning with the first chronograph by Rieussec, dated 1821. These models were loaned by the above-mentioned brands and by Daniel Roth, Gérald Genta and the main Swiss horological museums: Musée international d’horlogerie - La Chaux-de-Fonds, Musée de l’horlogerie et de l’émaillerie - Geneva, Musée d’Horlogerie - Le Locle, Château-des-Monts and Musée d’Horlogerie Beyer - Zurich.

Rome lived and breathed watches throughout that first week of October, with talks on complication movements, theoretical and practical workshops, and the chance for visitors to take apart and assemble a movement.

www.hautehorlogerie.org

www.provincia.roma.it

Press service FHH :
Marcella Magliola - Richemont Italia
+39 02 302 62 27
marcella.magliola@richemont.it