The Parmigiani Fleurier brand - a watch making adventure that transcends the mundane - was created in Fleurier in 1996 and was guided by the passion of a man who remained faithful to the very essence of the watchmaker.

Michel Parmigiani, master horologist, renowned restorer and talented creator of mechanical time-keepers dedicates his knowledge, which has been enriched by past and present events, to the benefit of the brand.

In 1996, the Sandoz Family Foundation actively became involved in Parmigiani's development, thereby allowing the first watch collections to see the light of day.In less than a decade, Parmigiani Fleurier was able to fit out its manufacturing workshops with the means to produce exceptionally high-quality goods. With its complete vertical alignment, the industrial equipment deployed constitutes one of the rarest and most complete manufacturing workshops of top-quality watches in Switzerland. The very essence of top-quality horology, such as attention to detail or the beauty of the embellishment of a simple or highly complicated movement, is the subject of great attention at Parmigiani Fleurier and now the reason for its international recognition.

Key dates

Michel Parmigiani begins his career in the field of restoring horological "objets d'art"

Création de « Parmigiani Mesure et Art du Temps ».

The Sandoz Family Foundation acquires a majority stake in the "Parmigiani mesure et art du temps".

Launch of the first collection of Parmigiani Fleurier timepieces, made up of wristwatches, pocket-watches and table clocks.

Development of the first mechanical hand-wound shaped movement "Calibre 110" with an 8-day power reserve, entirely developed and crafted by Parmigiani Fleurier.

Acquisition of several production and watch exterior units: Bruno Affolter SA (a case-making company), Atokalpa SA and Elwin SA (companies specialising in watch components as well as fine mechanical engineering), thereby reinforcing the independence of the Manufacture Parmigiani mesure et art du temps.

Acquisition de Bruno Affolter – baptisé Les Artisans Boitiers (La Chaux-de-Fond).

Development and launch of the mechanical self-winding "Calibre 331", entirely made in-house by Parmigiani Fleurier and celebrated in a new watch line, FORMA (renamed Kalpa).

Parmigiani mesure et art du temps SA is replaced by a new organisational structure: Parmigiani Fleurier SA et Vaucher Manufacture Fleurier SA.

World premiere launch of the Type 370 Bugatti watch, the first transversal mechanical movement, an invention unprecedented in the history of wristwatches.

Announcement to the world press of the newly achieved complete production mastery of oscillator AK215, entirely developed and made by the Vaucher Manufacture Fleurier industrial division.

Presentation of the first Parmigiani Fleurier ladies' collection.

Lancement du Kalpagraphe : 1ere ligne sportive.

Lancement de la Tonda Hémisphère, mouvement automatique PF 337 avec double fuseau horaire et réserve de marche de 50 heures

Début du partenariat avec le Montreux Jazz Festival.

Lancement de la ligne Pershing et naissance du concept SAT « Sport Utility Timekeeper ».

Lancement de la Bugatti Super Sport.

Verticalisation du réseau de distribution.

Lancement de la Collection Tonda 1950 et présentation du Calendrier Hégirien. 

Lancement du partenariat avec la CBF, Fédération Brésilienne de Football.

Ouverture des premiers «Ateliers Parmigiani» à Shanghai, Pékin, Beijing et Moscou.

Présentation de l’automate « Dragon et la perle du savoir ».

Lancement du partenariat avec la FISA, Fédération Internationale des Sociétés d’Aviron.

Ouverture du premier Atelier Parmigiani en Europe à Londres, au 97 Mount Street.

Lancement de la Pendulette 15 jours Lalique, en partenariat avec le célèbre verrier Français qui en habille les panneaux.