Fondation Haute Horlogerie
Pont de la Machine
1204 Geneva
De 05 Février 2026 à 05 Février 2026
Masterclass Digital Product Passport II
location_on
schedule
Thursday 5 February
14h-16h CET
link
In-person or digital in English
Registration by filling in the form
Masterclass intended for watch professionals only
How to implement the Digital Product Passport in watchmaking
Building on last year's Masterclass introducing European regulations and the Digital Product Passport (DPP) led by Aura Blockchain Consortium and Deloitte, the Fondation Haute Horlogerie is delighted to organize the continuation session.
The new Masterclass, led by Aura Blockchain Consortium, is designed to help brands navigate the accelerating shift toward Digital Product Passports, notably by opening the session with a sharp regulatory update. A representative from the European Union will bring clarity on why digital product identity now sits at the heart of Europe’s industrial and sustainability strategy—and why it is set to become the primary carrier of all product information across the value chain.
Implementation experts will guide participants through the concrete steps of deploying DPP in watchmaking, from data structuring to supply-chain integration and client-facing use cases.
This new session, given exclusively in English, is intended to be particularly interactive, with Q&A sessions at every step and a practical exercise to complete.
Agenda
13h30 Welcome Coffee
14h Welcome by FHH and welcoming remarks
14h10 Regulatory Recap: What’s Changed Since Last Year + Q&A's
14h40 The EU Lens: Digitalization of assets. Central role of DPP in EU strategy + Q&A's
15h From Strategy to Execution: Implementing DPP in Watchmaking
15h20 Workshop: build your own plan
15h40 Q&A's and Networking
Registration
Please fill in the below form to register to the event.
We look forward to welcoming you both in-person or online; please indicate your choice below. You will receive a confirmation email closer to the date with all necessary information.
